We run as one revenue engine. ABM, Demandbase, paid media, RevOps, CRO, AI search.
Founder-led, senior-only and measured in ARR, not MQLs.
Clients
As an official Demandbase partner we operate the platform end to end, connect it to your CRM and report on pipeline, not impressions.
Four low-commitment ways to see how we think before you spend anything. No contract, no sales script.
With read-only access to your Google, LinkedIn and Meta accounts, we show where spend is leaking and what to fix first.
Claim the audit 30 minutesA working conversation with a senior strategist about your goals, your market and the fastest route to pipeline.
Book the session Free snapshotA short read on who else is competing for your buyers, where they are winning and where the gap is for you. No account access needed.
Request the snapshot Free checkSee how ChatGPT, Perplexity and Google AI describe your brand, and which competitors they recommend instead.
Run the checkPractical guides on paid media, ABM, GEO, RevOps and retention. All insights
A buyer guide to B2B marketing agencies in Montreal: the types of agency, what to compare, bilingual capability, pricing models, red flags and 12 questions to ask before you sign.
What Montreal and Canadian enterprise teams should ask an ABM platform partner: implementation depth, data and CRM integration, bilingual programs, renewal support and measurement.
What a good Google Ads agency in Montreal does for B2B: high-intent search structure, offline conversions, bilingual campaigns, honest reporting and how to audit your current account.
How Montreal B2B teams can run ABM: build a sales-approved account list, plan bilingual plays for Quebec accounts, coordinate paid, outbound and events and measure pipeline.
How Montreal businesses can appear in Google and in AI answers: bilingual pages, local signals, clear answers, structured data and how to check your AI visibility.
How to connect LinkedIn lead gen forms to your CRM and marketing automation: field mapping, lead source and campaign data, routing speed, duplicates and closing the loop back to ads.
Every program reports to one pipeline number in your CRM. Start with one, or run them together. All services
Reach the accounts that matter and turn spend into pipeline.
Turn the traffic you already pay for into qualified conversations.
Measure every dollar to revenue and put AI to work across the team.
Totals across all PlanConversion client engagements, from our client reporting.
Senior specialists in paid media, ABM, marketing operations, GEO, web and design. No junior hand-offs after the sale. Meet the full team
The same results we walk enterprise buyers through in working sessions: two anonymized client cases and one worked example of our method, each with its source. See every result
PlanConversion went beyond flagging a misfiring tracking tag. They brought the fix and a forward-looking testing plan to keep our tracking reliable.
Pipeline quality and win rates improved within a quarter. We finally had one connected demand engine with shared metrics.
Results and progress you can take to management and investors.
Read more →ABM, paid and RevOps programs reported on pipeline from your CRM.
Read more →Websites built, tested and measured for pipeline and search visibility.
Read more →Paid media and the experience behind it, optimized against pipeline.
Read more →Claude and AI workflows that teams use every day, with governance.
Read more →Get found by the right customers, with a plan that fits your budget.
Read more →A lean senior team and a plan to find your first customers and scale.
Read more →Senior expertise that extends a lean team, without a new department.
Read more →Browse the platforms we operate by job. Logos name the tools we work in. They belong to their owners and do not imply endorsement.
Account selection, intent, advertising and sales alerts, run weekly.
The system of record every program is measured in.
One paid plan across channels, optimized against pipeline.
Tracking, attribution and reporting you can defend to management.
Testing, behavior analytics and web builds for conversion.
Claude, AI search visibility and the tools that measure it.
Built for 6 to 12 month sales cycles: early signal in weeks, pipeline in quarters. See the full model
Days 1 to 14
Map funnel, channels, MarTech stack and attribution. Find where pipeline leaks.
Days 15 to 28
Prioritized tests with hypotheses and kill or scale criteria agreed with sales.
Month 2
Weekly reporting. First opportunities typically within 60 to 90 days.
Month 3 on
Move budget to programs that create pipeline. Cut the rest.
Four things enterprise teams get from us that most agency retainers do not include. See the full operating model
The people on your first call run your program. Founder-led, with 20+ years in enterprise marketing at companies like Coveo, Assent and Nakisa.
Meet the teamStrategy, paid media, web, marketing ops and GEO report against one pipeline number, so nobody optimizes in isolation.
How we workWe report pipeline-to-spend, cost per SQL, CAC and ROAS from your CRM, not clicks, impressions or MQL counts.
Paid media to revenue scorecardDemandbase partner, 6sense implemented for 5+ large enterprises, and hands-on with HubSpot, Salesforce, GA4, GTM, Google Ads and LinkedIn.
Demandbase programs“I ran enterprise marketing in-house. I know what it feels like when the agency reports clicks and sales asks where the pipeline is. We built PlanConversion to answer that question every week.”Hojabr SattariFounder and Director of Revenue Growth Strategy. Previously enterprise marketing leadership at Coveo, Assent and Nakisa.
PlanConversion is an enterprise demand generation agency. We run account-based marketing, Demandbase programs, B2B paid media, RevOps, conversion rate optimization, generative engine optimization (GEO), Claude implementation and website development as one program, reported on pipeline and ARR.
Enterprise B2B companies in industrial technology, data and analytics software, and enterprise SaaS, with 6 to 12 month sales cycles and buying committees of 6 to 10 people. Clients include ABB Canada, KNIME and Nakisa.
Montreal, Quebec. We work with teams across Canada and the United States.
Paid media retainers start at $2,550 per month for the first platform; additional platforms are quoted separately. Demandbase programs run $25K to $60K per month. Integrated demand programs are scoped after a 30-minute call. All pricing is published on the pricing page.
The audit and experiment roadmap take the first 28 days. Campaigns launch in month two, and first opportunities typically appear within 60 to 90 days. Revenue follows your sales cycle.
Senior specialists do the work, and founder Hojabr Sattari leads strategy on every engagement.
Three short steps. A senior strategist reads every request and replies within one business day with a practical scope, priorities and next step.
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