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Industrial technology and manufacturing
Electrification, automation and industrial equipment sold through engineers, distributors and procurement.
Built for complex B2B categories
In short
PlanConversion specializes in three kinds of enterprise B2B companies: industrial technology and manufacturing (including ABB Canada), data and analytics software and enterprise SaaS (including Nakisa). What they share is large deals, technical buyers, buying committees and 6 to 12 month sales cycles.
Last updated
Clients
Data and analytics software
Platforms with product-led adoption, open-source communities and enterprise expansion.
Enterprise SaaS
Complex platforms sold to buying committees on 6 to 12 month cycles.
FAQ
Industry questions
Which industries does PlanConversion specialize in?
Complex B2B categories with long sales cycles and buying committees, including industrial technology and manufacturing, data and analytics software, and enterprise SaaS.
Do you work with regulated industries?
Yes. Programs are built around consent rules such as Quebec’s Law 25, CASL and GDPR, and around legal and compliance review cycles.
What if our industry is not listed?
The method transfers to any enterprise B2B category with a defined account list and a considered purchase. Tell us about your market on a strategy call.
