SEO and GEO for Montreal companies: showing up in Google and in AI answers, in English and French
To show up in Google and in AI answers as a Montreal company, publish clear, specific pages in English and French, make your location and services unmistakable, add structured data, earn credible mentions and check regularly how AI assistants describe you versus competitors.
Key takeaways
- Write direct answers to the questions buyers ask, in both languages.
- Make location, services and proof easy for machines to read.
- Structured data and consistent business details support both search and AI.
- Check AI answers on a schedule and fix what they get wrong.
SEO and GEO share a base
Generative engine optimization builds on good SEO: clear pages, trustworthy sources and a site that is easy to crawl. The difference is that AI assistants summarize and recommend, so being quoted accurately matters as much as ranking.
What to do
- Create service and comparison pages that answer the real buyer question first.
- Publish French and English versions with proper language tags, not just a translated copy.
- Keep name, address and services consistent across your site and profiles.
- Add structured data for organization, services, FAQs and articles.
- Earn mentions from credible industry sources.
Check your AI visibility
- Ask ChatGPT, Perplexity and Google AI the questions your buyers ask.
- Note whether you are mentioned, how, and who is recommended instead.
- Fix gaps with better pages and sources, then re-check monthly.
A free first step
Our free AI visibility check shows how the main assistants describe your brand today, in English and in French.
Frequently asked questions
What is GEO?
Generative engine optimization is the practice of making your brand easy for AI assistants to find, understand and recommend accurately.
Do I need a separate French site?
You need quality French pages for French-speaking buyers, with language tags and links between versions.
Can anyone guarantee AI mentions?
No. You can improve the odds with strong content and sources, but no one controls what assistants say.
Related service: Generative engine optimization. See also pricing and client results.
